Going global with Scale ups by Selling Internationally

Taking your start up business global can be a source of competitive advantage, as long as it is done in the right way at the right time.

Selling internationally offers huge opportunities to companies of all sizes. Not only can it grow your business, it can make your company more productive, innovative, resilient to economic down turns and opens up a whole new market that others locally haven’t got access to.

The U.K. population accounts for less than 1% of the world population, meaning if your product or service is performing well in the UK market, there will almost certainly be a demand for it overseas. However, knowing where to begin can be a daunting task and mistakes can be costly.

The Department for International Trade in the East of England have joined with Jim Fanshawe from Your Export Department and Oxford Innovation at The Innovation Centre Knowledge Gateway to examine the key considerations which need to be taken into account when beginning to explore forms of selling abroad. The morning will cover:

• Is my service or product suitable for selling abroad?
• What’s the difference in exporting a service and a product?
• How to select your first market
• How to identify the most appropriate route to market
• Differences in selling to overseas consumers and businesses
• Finding out about regulatory, legislative and documentation requirements
• An overview of international payment methods
• Lunch and Networking
• Potential for one-on-one meetings after lunch at request.

Why and who should attend?

Expanding internationally (selling a service or product) can be a great way to grow and develop your business. With the advancement of technology it is easier for businesses to undertake research and connect with contacts across the globe, making selling abroad far more accessible to small businesses. Even if you think you aren’t quite ready yet to expand it makes business sense to at least have access to the information and guidance should you ever need it.

Join this free workshop to understand the key aspects of selling abroad and gain the confidence to begin your company’s journey into international markets.

We look forward to welcoming you to the ICKG.

Parking

There are pay and display parking spaces next to the Innovation Centre at the side of the building, by North Towers.

However, should those be full there are spaces available in the University carpark on Capon Road and this is pay and display parking also, and just a short distance from the Centre main entrance at the front of the building.

Please use post code CO4 3ZL for sat navs.