Optimise ranked in the Sunday Times HSBC International Track 200

By Brigette Currin 2 minute read

Optimise, the international performance marketing company headquartered in Norwich, is pleased to be ranked again in the Sunday Times HSBC International Track 200 in recognition of achieving 48% growth in international sales over the period 2013-15.

The listing, to be published in The Sunday Times on 12 June, ranks Britain’s private companies by fastest-growing overseas sales. Optimise has been ranked alongside companies from a broad range of industries including many other fast growing digital companies.

Optimise has achieved significant growth in international sales, with the growth generated from the expansion of its global network from its headquarters in Norwich (UK) and offices established in Delhi, Sao Paulo, Singapore, Sydney and Warsaw. The group now employs over 150 people worldwide and works with 800 premium brands in the UK and across Asia-Pacific and Latin America, including 02, Amazon, American Express, Citibank, eBay, Expedia, Halifax, HSBC, Legal & General, Tesco Bank and Vodafone.

In the UK, Optimise is widely recognised as the number one finance affiliate network, and through its international expansion has established strong footholds in Asia and other high growth markets. It is now the largest pan-Asian performance marketing network, as well as being a leading performance marketing network in Latin America.

Richard Syme, Optimise CEO, said: “I am very proud to be ranked again alongside some of the UK’s fasted growing international companies. Personally, I have thoroughly enjoyed developing our business into international markets, which has allowed me to expand the Optimise team to include highly skilled individuals from a range of cultures and backgrounds, all with the shared objective of bringing great service to our clients. Our relentless expansion has seen the company’s turnover exceed £35m and I am confident that this represents just the beginning as we accelerate growth from the UK and international markets to reach £100m turnover within the next few years.”